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UNITED WAY NORTHWEST INDIANA PARTICIPATES IN AMERICA SAVES WEEK 2025


United Way Northwest Indiana was proud to participate in America Saves Week, a national campaign that empowers individuals, families, and communities to check in on their financial wellbeing. The 2025 theme, “Saving for Your Past, Present, and Future,” highlighted how financial habits today can impact all aspects of life—from emergency savings to retirement planning.
This year’s campaign ran from April 7–11 and covered key financial topics like building an emergency fund, managing debt, utilizing employer financial wellness benefits, and reducing the mental and emotional toll of financial stress. It also explored practical strategies like automatic savings and engaging in meaningful money conversations with loved ones.
Locally, United Way Northwest Indiana teamed up with CoAction at their Crown Point facility to provide in-person support, financial tools, and expert advice. These resources were designed to help individuals build financial confidence, even in the face of rising costs and ongoing economic challenges.
“With inflation and high interest rates continuing to impact households across our region, it’s more important than ever to have open conversations about money and practical plans for saving,” said Freya Churchwell, Level Up Financial Counselor at United Way Northwest Indiana. “Through America Saves Week, we’re giving people the resources to take action—whether they’re just starting to save or looking to get back on track.”
Throughout the week, United Way Northwest Indiana engaged with the community through local events—helping residents take that next step toward greater financial security.
“United Way Northwest Indiana’s participation in America Saves Week is a testament to their commitment to the community. We’ll all be better prepared with savings when the next emergency arises,” said Trish, a local saver.
To learn more and access resources, visit America Saves.